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The governor calls the measure a “cynical scheme” by Lyft to satisfy a state mandate for ride-hailing firms to transform most of their fleets to electrical automobiles by 2030.
The California Legislature not too long ago handed a legislation requiring that 90% of a ride-hailing firm’s miles in California be coated by electrical automobiles by 2030. At present, the overwhelming majority of ride-hailing vehicles are owned or leased by people who contract with Lyft and Uber. The Sure on Proposition 30 marketing campaign needs state assist to satisfy that mandate.
Newsom is the face of the marketing campaign towards the proposition and is featured in an advert slamming Lyft.
“Prop. 30 has been marketed as a local weather initiative. However in actuality, it was devised by a single company to funnel state revenue taxes to profit their firm. Put merely, Prop. 30 is a Malicious program that places company welfare above the fiscal welfare of our complete state,” Newsom says within the advert, jabbing his finger towards the digicam for emphasis.
The No on Proposition 30 marketing campaign is at a serious drawback, nonetheless. Up to now, opponents have raised simply over $15 million — a 3rd of what Lyft is spending to persuade voters to cross the measure. However Newsom has excessive approval scores and a variety of sway with voters. Netflix Chief Government Reed Hastings and San Francisco enterprise capitalist Michael Moritz of Sequoia Capital are among the many “no” campaigns largest donors, forking over $1 million apiece.
One of many main 30-second marketing campaign spots aired by supporters of Proposition 30 encompasses a firefighter who, with dramatic video of raging wildfires within the background, says California is in a disaster.
“We want extra firefighters and extra gear, higher forest administration, to forestall wildfires and cut back poisonous smoke,” the firefighter tells viewers.
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