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The Fast Fashion, a Norwegian hip-hop and dance crew, are at present in India. The agenda for the go to contains some extra model work within the nation from which 60-70% of its followers come. White Rivers Media handles the dance crew’s model work within the nation.
We caught up with the 10-member crew to be taught the way it’s progressed from a staff of three in 2006 to its present avatar, their recommendation for manufacturers who wish to collaborate with them, trolls, and extra.
Excerpts from the interview:
Do not be too aggressive whereas pushing your product:
The aim is to see the product, just like the product and promote it. It ought to really feel like a cool factor. We did one thing with Motorola that was cool and it did not really feel like an advert.
Do not say sure to each model that comes your means:
We respect the variety of manufacturers that attain out to us however do not say sure to every. Associating with each model that comes our means will imply we do not have a life left! We’re selective as a result of now we have a rule on whether or not the inventive will work for us.
Adore it when manufacturers give us inventive freedom:
That is heaven. You should utilize all of your parts. Most manufacturers give us inventive freedom as a result of they know that is our career. A few of them even have particular needs for campaigns and we perceive that. Each (the manufacturers and us) ought to all the time compromise for an efficient marketing campaign.
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