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Samsonite India has rolled out a marketing campaign that includes Amitabh Bachchan, Mithali Raj and Yuvraj Singh. The marketing campaign has been conceptualised by Lowe Lintas.
The trio seem in a movie every, which exhibits how they took on life’s challenges and emerged profitable. That is in comparison with the power Samsonite luggage present on being examined.
The movies that includes Bachchan and Singh launched two weeks in the past, whereas the movie by which Raj options launched on 28 December.
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