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Nigeria’s foremost retailer of luxurious items, Polo Restricted, is taking class and standing to new heights with the introduction of IWC Schaffhausen, the famed makers of Swiss luxurious timepieces, into the Nigerian market.
Polo is bringing the extremely coveted model nearer to its discerning shoppers in addition to newcomers as a strategic transfer that won’t solely fulfill however supersede the rising enchantment for elegant timepieces amongst watch fans in Nigeria.
Standing tall as one of many world’s most revered watch manufacturers, IWC is without doubt one of the only a few watch producers to have mastered and provide nearly all issues within the watch business that embrace: chronographs, perpetual calendars, minute repeaters and tourbillons, in addition to some distinctive choices like a digital perpetual calendar with a flyback chronograph.
Jennifer Obayuwana, Government Director of Polo Restricted, counseled IWC for its progressive outlook, which has allowed the model regularly re-invent watch actions to create merely beautiful women’ watches.
She mentioned, “Though not recognized by many, IWC has created women’ watch fashions usually because the late 1870s, considered one of which is a private favorite of mine, the Da Vinci Woman Chronograph.
“The IWC model is a promise of sturdiness, reliability, and worth for cash as a result of it should recognize over time. The twin time characteristic is beloved amongst travellers, as a result of it permits them to inform the time in one other time zone.”
Talking additional to its wealth of expertise in revolutionary know-how, Ms Obayuwana mentioned, “IWC makes use of bronze for the manufacture of its merchandise. For us within the watch-making enterprise, that is innovation as a result of bronze is a cloth scarcely utilized by watchmakers.
“The model can be dynamic in its capability to cater for its followers in aviation with actually sporty, energetic, and fast-moving existence, whereas serving a distinctly conservative demographic as properly.”
The strategic partnership between Polo and IWC is predicted to consolidate on the loyalty loved by the Swiss luxurious watch model, whereas additionally welcoming a brand new crop of watch lovers into its fold.
With IWC’s entry into the Nigerian market, timepiece collectors are granted easy accessibility to the 154-year legacy of watch-making innovation that features merchandise such because the Portugieser, the Pilot Watch, and the Da Vinci.
Whereas stating that there’s a enormous marketplace for the model, Mr Obayuwana famous that the partnership between Polo and IWC will present long-term assist for the worldwide model and its clients in Nigeria.
He mentioned, “We’re proud to have the unique privilege of introducing to Nigerians an distinctive model that has delighted watch fans for generations.”
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