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Leong Wai Foong, chairman and chief inventive officer of BBDO Higher China, is stepping down from the company position to proceed his profession in music and composing.
Leung joined BBDO in 2006, for practically three many years, he has been a number one determine within the promoting trade throughout Higher China. He has been instrumental in inventive innovation on the store and earned recognition in the way in which of quite a few worldwide awards, together with “Inventive Individual of the 12 months” in Higher China by Marketing campaign Asia and the “50 Most Influential Inventive Individuals in Asia”. BBDO mentioned in a press assertion that his departure is each “unhappy and nostalgic”.
L-R: Arthur Tsang, Nicole Ma, Kevin Jin
His exit triggers a string of management adjustments—Arthur Tsang, CCO of BBDO China, will step up in Leong’s place. Nicole Ma, the CCO of BBDO Shanghai, will now develop into CCO of BBDO China and Kevin Jin, govt inventive director of Shanghai has been promoted to CCO of the store.
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