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Working intently along with clients on their digital transformation, Konica Minolta says that in a digital period there are good enterprise causes for speaking via a number of cross-media channels, and never simply by way of paper-based media. The marketing campaign will give attention to the brand new enterprise alternatives, which Konica Minolta says are in every single place. It simply takes a spark to convey extra potentialities to life by embracing new strategies and creating distinctive buyer experiences.
Drawing on native experience backed by a worldwide organisation with over 40 years of expertise in digital printing, Konica Minolta’s portfolio of {hardware}, software program and providers has been designed to ignite potentialities for purchasers – no matter and wherever they might be.
As Covid-19 has been accelerating the traits from commodity to high quality and from one measurement suits all to customisation and personalisation, excessive worth digital printing continues to speed up. Take packaging with specialty printing and enhancements as one instance, which have greater than 46% larger high quality notion.
Koji Asaka, Senior Supervisor, IP Product Advertising of Konica Minolta Enterprise Options Asia mentioned: “The super progress in areas comparable to labels and packaging through the pandemic and past has highlighted the necessity for a artistic marketing campaign to create model tales via excessive worth touchpoints, which could be formed via our in depth product portfolio to assist clients thrive. In a brand new period for printing – the place tales and experiences are delivered to life, our goal is to construct the long run along with our clients to assist them create new enterprise alternatives.”
Hui Ying, Supervisor, PP Product Advertising of Konica Minolta Enterprise Options Asia additionally added: “As a trusted accomplice, our Igniting Print Potentialities portfolio means we may help print companies service new market segments, construct stand-out artistic items, and optimize workflow. Our options are designed to assist discover efficiencies, enhance productiveness and improve versatility, releasing companies to maximise revenue and guarantee clear aggressive benefit. No matter our clients’ targets, we’ll work with them to drive change utilizing our revolutionary digital printing answer, creating distinctive print supplies and increasing their market past their present attain.”
About Konica Minolta Enterprise Options Asia
Konica Minolta Enterprise Options Asia, primarily based in Singapore, is a completely owned subsidiary of Konica Minolta Inc., Tokyo, Japan. With its experience in imaging, knowledge processing and data-based determination making, Konica Minolta creates related options for its clients and solves points confronted by society.
As a digital office answer supplier, Konica Minolta helps its purchasers to establish and unlock the potential digitalisation to assist corporations attain the following degree within the digital maturity of their organisation by rethinking the office.
Konica Minolta’s Igniting Print Potentialities providing helps printers, converters and model house owners maximize workflow automation to extend effectivity. The corporate delivers consultancy in all communication issues in addition to top-of-the-line manufacturing, packaging and label printers. Its ending gadgets create print merchandise that stand out and create added worth. Konica Minolta has established itself because the manufacturing printing market chief for greater than a decade (InfoSource).
With its dedication to the Sustainable Improvement Objectives (SDGs), Konica Minolta has pledged to constantly pursue its sustainability and social accountability objectives. The corporate has been repeatedly acknowledged for its wealthy historical past of social contribution in addition to for working in the direction of attaining the SDGs all through its enterprise and is listed amongst “2021 International 100 Most Sustainable Firms within the World”, additionally having acquired the very best degree in EcoVadis Sustainabilty Scores.
Worldwide, the corporate has over 43,000 workers and is working in over 150 nations.
For extra data, please go to https://www.konicaminolta.sg/enterprise/konica-minolta-igniting-print-possibilities-with-new-campaign-to-help-customers-see-the-potential/
#KonicaMinoltaBusinessSolutionsAsia
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