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Publicis Groupe Singapore is selling Joanne Theseira, its present managing director of Publicis Communications, to the CEO position with govt accountability for Leo Burnett, Publicis Worldwide, Saatchi & Saatchi, Prodigious and MSL throughout the island nation’s market.
As such, she is going to proceed to work with Publicis’ Singapore-based artistic communications and manufacturing groups to make sure they meet the wants of brand name shoppers and the way their customers interact with them.
As well as, Theseira can even take up the newly created position of chief development officer for Publicis Groupe Southeast Asia, reporting to Amrita Randhawa, CEO of Publicis Groupe Singapore and Southeast Asia. Specializing in enlargement and enterprise improvement, Theseira can even work intently with the Publicis Groupe Southeast Asia market CEOs and apply leaders to assist ship account development.
Publicis Groupe employed Theseira in 2014 from TBWA as a enterprise director identified for her digital experience. She helped Publicis launch Nurun, its digital design consultancy in Singapore the following yr, then was appointed Singapore MD in 2017.
“This can be a dream position. I consider {that a} sturdy and constructive talent-centred tradition is integral to the enterprise of creativity, and this chance to hone and harness our completely different artistic companies is one which solely Publicis Groupe can supply,” Theseira mentioned. “Driving development throughout Southeast Asia offers me an unimaginable canvas to scale and form the way forward for our company choices and make a significant impression on our trade and our shoppers. I’m excited to get began.”
Added Randhawa, “Joanne’s ardour for the artistic enterprise is addictive. The readability of her imaginative and prescient for our artistic communications companies and her dedication to make the Groupe the quickest rising available in the market is energising and spectacular. Joanne has demonstrated a powerful functionality to construct high-performing groups and entice each shoppers and excellent expertise into the Groupe which makes her uniquely certified to make an impression on this position.”
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