Most Twitter customers can now not create new “Moments”

Twitter is successfully sunsetting Moments, the corporate introduced on Wednesday. , the function allowed customers to create curated collections of tweets in a bid to make it simpler to observe present occasions on the platform. “Not all moments final. As of in the present day we’re eradicating the choice to create Moments for customers as we concentrate on bettering different experiences,” the Twitter Help , including beforehand made Moments would nonetheless have a house on the web site.

The top of Twitter Moments is unsurprising for just a few causes. Even earlier than Elon Musk purchased the corporate, Twitter had begun to maneuver away from the function. In 2018, the corporate eliminated the power to create Moments inside its . “When options aren’t used as usually, we’ll take away them, so we will concentrate on constructing different merchandise you’ll love,” Twitter .

Following , it’s probably Moments was recognized as a function that didn’t mesh together with his imaginative and prescient for the platform. The billionaire has repeatedly stated he goals to simplify Twitter whereas concurrently reworking it right into a “.” The web site’s “” labels had been an early sufferer of the previous inclination. The very fact Twitter misplaced most of its moderation group throughout its most likely made it even simpler for the corporate to resolve to cease supporting Moments.