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A couple of months in the past at The Butcher’s Daughter occasion for the launch of Arrae x The Skinny Confidential ‘Le Depuff’ drops, Lauryn met the beautiful Jackie Candy. After speaking to her and listening to about her firm Candy Life Sundays, Lauryn needed to ask her on to speak to us about her prime suggestions when beginning as an entrepreneur.
Jackie is wise as a whip, drop useless beautiful, artistic and our favourite half: discovered a white house within the wellness trade and got down to fill it.
On this put up Jackie is sharing the information that helped her probably the most when beginning her enterprise and we hope they assist all you first time entrepreneurs on the market, too.
With that, let’s welcome Jackie to the weblog.
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Hello TSC readers, my title is Jackie Candy, and I’m the founding father of the community-focused way of life and wellness model Candy Life Sundays. I met Lauryn on the Arrae x TSC ‘Le Depuff’ launch at The Butcher’s Daughter in September. Although, I’ve been an avid Skinny Confidential reader since 2015.
I started and grew my profession in wellness by working for SoulCycle as an operations and group supervisor and had the pleasure of opening studios in new markets. I personal the title of wellness fanatic and queen of self-care. I’m the go-to buddy who recommends the place to work out, the place to eat, and the place to go for self-care. You get it; I’ve my finger on the heartbeat for all issues wellness. Nonetheless, I seen the shortage of variety from patrons to instructors and the general group within the wellness house, particularly throughout the boutique health studios in Los Angeles.
I usually recall being at a sound tub ceremony in 2016 and saying, “The place are the ladies who appear like me and revel in elevated wellness experiences.” It was then that I made a decision to create Candy Life Sundays. If there’s something that you just need that you’d like to see and it doesn’t exist, make the choice to construct it if you would like it unhealthy sufficient.
Ideas for New Entrepreneurs:
♡ GET CLEAR ON YOUR PURPOSE
If you wish to change into an entrepreneur to extend your earnings, create your schedule, and so forth., that’s nice. Nonetheless, you’ll have problem sustaining what you are promoting should you don’t have a extra important “WHY” for beginning your individual enterprise or model. Contemplate a enterprise concept that aligns along with your passions and pursuits. Having a enterprise that you just’re keen about will enable you to keep motivated by way of the ups and downs of entrepreneurship.
I’m keen about wellness and the general well-being of others, and I’m nice at constructing group. That’s a part of my purpose for constructing Candy Life Sundays. I’ve held on to pouring into Candy Life Sundays by way of the peaks and valleys as a result of what I create is tied to my objective.
Contemplate the influence you need to make on the world. Profitable companies usually tackle an issue or fulfill a necessity available in the market. Candy Life Sundays addresses the inclusivity and variety hole throughout the wellness house by providing a group the place aligned people really feel secure to indicate up as themselves and interact in clear and transformative conversations whereas connecting over a shared wellness exercise. Understanding your objective will information what you are promoting choices.
♡ RESEARCH AND VALIDATE YOUR IDEA
One of many issues I like about Lauryn and her line of habit-stacking merchandise from The Skinny Confidential is that Lauryn has receipts to again up her shit! Each time Lauryn releases a product or collaborates with an aligned model on a product, she units out to make no matter product is already in the marketplace higher and enhances a product by way of model collaborations. Conduct thorough market analysis to know your target market, competitors, and trade developments; this can enable you to determine alternatives and potential challenges.
Validate what you are promoting concept by getting suggestions from potential prospects. Validating your concepts could be performed by way of surveys, interviews, and even making a minimal viable product (MVP) to check the market. Once I began Candy Life Sundays, I attended many wellness occasions all through LA. I seen not solely the shortage of variety and inclusivity but in addition the format of occasions and the way most of them felt transactional (for me), with a lot left to be desired. Although the occasions have been beautiful, with many Instagramable moments, they lacked a sense of genuine group.
I created totally different surveys and despatched them to associates who aligned with my model’s mission. I might comply with up with attendees I related with at previous occasions and ship them a survey on the occasions we each attended. In doing so, I may see what they loved about stated occasions, what they felt was lacking, and what they seemed for in a wellness group. Now, I conduct post-event surveys for the occasions I host on behalf of Candy Life Sundays in order that we’re repeatedly bettering and offering what our group and viewers need.
♡ BUILD A STRONG NETWORK
You realize the saying, “Your community is your internet value”? The saying is true. Nonetheless, it goes a bit additional than that in enterprise. Surrounding your self with a supportive community of mentors, advisors, and fellow entrepreneurs can present worthwhile insights, steering, and potential partnerships. Should you’re not sure the place to start out, I really like the platform and group Jasmine Garnsworthy has created at Feminine Founder World. Many individuals assume that they want mentorship, and although it’s useful to have a mentor, I feel it’s good to have quite than a necessity. I don’t have a mentor, although I might love one. I’ve seemed to podcasts like The Dream Larger podcast by Siff Haider, the founding father of Arrae, the Balanced Black Woman Podcast by my buddy Les Alfred, and the Pricey FoundHer podcast by Lindsay Pinchuck to get recommendation and insights. I’ve enlisted them as my mentors by listening to the free recommendation they provide weekly on their platform; mentors can are available in varied kinds!
Attend trade occasions, be part of entrepreneurial communities, and interact with individuals with expertise in your discipline. Studying from the successes and failures of others can assist put you ten steps forward in your entrepreneurial journey. Don’t sleep on LinkedIn’s platform, particularly should you’re a company baddie embarking on entrepreneurial endeavors or making a facet hustle. Let these transferable abilities shine by way of. You by no means know who’s watching! I landed our first partnership with a giant model by posting on my LinkedIn a few panel I produced and moderated. Shortly after posting, stated model slid in my LinkedIn DMs about how they wish to assist me and Candy Life Sundays on future occasions.
♡ EMBRACE A LEARNING MINDSET
All the time be a pupil it doesn’t matter what enviornment you’re in! Within the enviornment of entrepreneurship, be open to steady studying and flexibility. The enterprise panorama is dynamic, and profitable entrepreneurs can evolve with it. Keep knowledgeable about trade developments, modifications in shopper habits, and rising expertise, and use it to your benefit to work smarter, not more durable. Make investments time in bettering your abilities associated to your trade, management, or common enterprise administration. LinkedIn provides loads of free coaching, and lots of thought-leaders in varied industries usually go dwell on LinkedIn with trade friends who’re additionally extremely regarded of their discipline to supply mini grasp class periods on their experience. In 2024, one in every of my targets is to spend money on a enterprise coach. Investing in a enterprise coach can yield excessive returns, each when it comes to monetary development and private improvement.
THAT ABOUT WRAPS IT UP
I hope you loved the highest suggestions that helped me probably the most with beginning my entrepreneurial journey. After all, making a marketing strategy and exploring which enterprise standing to file beneath are important steps. I encourage you to analysis, as every individual’s journey is totally different.
Should you loved the following pointers and start to implement them, please be happy to tag me on social media @jacklynsweet, and should you’re a wellness fanatic and craving group, please be happy to comply with @sweetlifesundays on Instagram and subscribe to our ‘Wellness Weekly publication right here. I’m additionally excited to announce that I’ll launch the Candy Life Sundays podcast on January 14th, so subscribe to our publication to be the primary to hear once we launch!
x, Jackie Candy
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We hope you really liked this put up and located some inspo should you’re considering of beginning your individual enterprise. Remember to comply with Jackie on IG and take a look at Candy Life Sundays.
x, The Skinny Confidential crew
+ stalk the small companies we love.
++ try this enterprise recommendation from David Meltzer.
GET BUSY:
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