Wunderman Thompson hires Ogilvy’s Samir Gupte as Indonesia CEO | Information

Following the announcement of Audrey Kuah because the APAC CEO of Wunderman Thompson, the company has introduced in Samir Gupte as chief govt officer for its Indonesia operations.

Gupte commences the brand new function instantly and can report back to Kuah. 

In his earlier function, Gupte was the manager director and head of operations at Ogilvy Indonesia. He takes the reins from Vaishali Sarkar, who moved to Wunderman Thompson, Canada, in June this yr as president.

Gupte is an Ogilvy veteran, having spent almost 23 years with the company, primarily at Ogilvy Indonesia in varied roles.

He initially got here in because the managing director of OgilvyAction, the place he led the merger that shaped Geometry International—earlier than transferring to SohoSquare, Ogilvy’s second built-in company in 2016. After two years, Gupte took over the managing director function at Ogilvy Indonesia.

Beneath his management, the company gained shoppers resembling Kimberly-Clark Softex, Converse, Sunpride, and Asian Paints and in addition obtained a number of awards and recognition, together with Ogilvy Indonesia’s first ever Effies for a marketing campaign titled ‘Mom’s love is ideal’ for Nestle’s Dancow final week.

Gupte commented concerning the new function to Marketing campaign: “I’m enthusiastic about this subsequent chapter in my profession. Having labored very intently with Wunderman Thompson groups on key shoppers like Nestle and Unilever, I’m conscious of the company’s sheer expertise and pool.

The present management group has finished an amazing job of consolidating the company’s completely different companies to strengthen our CX, knowledge, content material, and e-commerce capabilities and drive progress for our shoppers in Indonesia.”

Wunderman Thompson’s APAC CEO Audrey Kuah added: “Samir brings huge built-in advertising and marketing expertise rising among the world’s largest manufacturers in Southeast Asia’s largest economic system. Along with his experience in integrating model, digital, knowledge and expertise and his progress ambition for us, we’re happy to have Samir be part of our management group.”

Wunderman Thompson’s key shoppers in Indonesia embrace Vaseline, Danone Aqua, Dancow and KitKat. The company has been liable for among the market’s most profitable campaigns, resembling Vaseline’s #BebasGerah work, releasing hijabi from the warmth confronted every single day that led to the product changing into a class chief in simply 4 months.